Category: Marketing

4 Marketing Ideas for the Fourth of July

Have your cake and eat it too!  Celebrate by thinking of some celebratory offers for customers to generate new revenue this Fourth of July!  Here are four simple marketing ideas to so celebrate this historic holiday and also increase sales this Fourth of July: Get Social!  Offer discounts to patriotic selfies from your customers that tag your business on social media… Read more →

branding strategies in Atlantic County

Branding Strategies to Ride the Economic Waves in Atlantic Country

Contributed by Alicia Rother There is no denying that the numbers are pretty grim as far as the Atlantic County economy for 2019 is concerned.  Equity, housing, employment and community are all down but there is one thing that you can do to help your small business ride this downturn-adopt smart branding strategies. Branding Strategies for 2019 As the 2020… Read more →

5 Ways to Get More Business This Spring

With St. Patrick’s, Easter, Passover and Graduations around the corner, there’s a lot of observance as Spring approaches. Let’s review four things you can do on the web to get more business during this festive season! Use WordPress to make your website responsive. Responsive websites use code that changes the layout and content displayed, depending on the device viewing the website.… Read more →

Google My Business Basics

Make sure your business IS your business! If you’re a business owner, you need claim your business on Google My Business.  Even if you haven’t listed your business on Google, chances are, your listing is on there and it may have some old, or incorrect information on it.  You will need to first create or log into a Google account… Read more →

The Return of Silent Film for Social Media

The next time you are watching a horror movie and feel scared, mute the sound.  It’s amazing how quickly your fear goes away.  There’s no doubt that it’s the sound that affects us more than images. When the talkies came out in the 1920s, audiences and motion picture studios were skeptical, but by the early 1930s, the talkies had taken the world… Read more →

When it’s time to change, you’ve got to rearrange.

Time to Change! In Season three of the Brady Bunch, episode sixteen (“Dough Re Mi”), Greg writes a song and reserves a recording studio for, as they called themselves, “The Brady Six”.  This was two seasons before the show jumped the shark by introducing Cousin Oliver in season five. Before they record, Peter’s voice begins to change and starts uncontrollably cracking. Peter is… Read more →