Your Facebook account may or may not have been hacked. If you are not sure, you should immediately change your Facebook password and then scroll through your activity (messages, posts, etc.) to make sure there’s no strange activity on your account. If you can log in without an issue and everything looks normal, then you may not have been not… Read more →
Have your cake and eat it too! Celebrate by thinking of some celebratory offers for customers to generate new revenue this Fourth of July! Here are four simple marketing ideas to so celebrate this historic holiday and also increase sales this Fourth of July: Get Social! Offer discounts to patriotic selfies from your customers that tag your business on social media… Read more →
In the film industry, a “sizzle reel” is the term given to a short highlight of the story or product. It is meant to excite the audience and leave them wanting more. It’s very similar to a movie preview. When you are marketing your services online, you want to use your social media accounts to serve as the platform for… Read more →
Yeah, it is! SSL stands for “Secure Sockets Layer”. It’s a virtual handshake between a web browser and a web server. It’s not mandatory to have on your web server but it has been highly recommended. In 2018, Google stated that if your website doesn’t have a security certificate, visitors will see a warning in the browser window. What is… Read more →
With St. Patrick’s, Easter, Passover and Graduations around the corner, there’s a lot of observance as Spring approaches. Let’s review four things you can do on the web to get more business during this festive season! Use WordPress to make your website responsive. Responsive websites use code that changes the layout and content displayed, depending on the device viewing the website.… Read more →
Make sure your business IS your business! If you’re a business owner, you need claim your business on Google My Business. Even if you haven’t listed your business on Google, chances are, your listing is on there and it may have some old, or incorrect information on it. You will need to first create or log into a Google account… Read more →
Here’s to the guy that introduced us to the wonders of our world; the men that bounced us on their laps. Here’s to the dads who taught us to throw a ball and then “suck it up and be tough” when that ball smacked us in the nose. Mothers Helping Fathers Father’s Day was first celebrated in our nation on June… Read more →
The next time you are watching a horror movie and feel scared, mute the sound. It’s amazing how quickly your fear goes away. There’s no doubt that it’s the sound that affects us more than images. When the talkies came out in the 1920s, audiences and motion picture studios were skeptical, but by the early 1930s, the talkies had taken the world… Read more →
It’s 2017 and technology is not showing any signs of slowing down! In these exponential times, there’s no excuse not to promote your business with technology. If sales could be better, consider these four ways to use digital marketing to bring in new and return business. 1. Send out new promotions! Purge the expired promotions and send out new ones? Hopefully,… Read more →
Webcasting is basically broadcasting over the internet. Popular platforms like UStream and Livestream allow you to webcast live events while watching the number of viewers in real time. These statistics are valuable as they can provide insight into your capability to sell sponsorships or commercials. Over the years, social media and chat have been added to these stream capabilities allowing viewer to interact and share the events. YouTube has… Read more →