Category: How to

Turning negative reviews into a positive

It’s just about the time when things are running smoothly and your business starts growing rapidly when, BOOM!  It happens.  You get you first bad review.  You first reaction is get upset and begin asking yourself why.  That’s understandable, but what you must realize is it’s not a question of why…it’s a question of when.  If your business is B2C (Business To Consumer) and you find some… Read more →

Ads in Motion…Facebook’s Video and Carousel Ads

Recently, you may have learned about a new product or service by viewing a video or carousel ad on Facebook.  The purpose of these visually appealing ads is to grab your eye and bring your business to life. Statistics have proven that images, especially video, increase conversion by 46%. Let’s face it…it’s working. Statistics have proven that images, especially video, increase conversion by 46%.… Read more →

Fab Food!

When taking pictures of food, you want to make sure that your audience can taste it with their eyes.   Upper Crust Pizza in Tabernacle, New Jersey has awesome food. Owner Robin Caterina offered me a slice of pizza the first time I sat down with her. I took one bite and I was singing. …this was actual food going out… Read more →

How to Prevent or Reduce Email Spam

I know your pain, folks.  I’ve learned my lesson the hard way.  Below are some other options I have discovered. Using Apple Mail Per Apple’s advice.  Use the Junk filters in Apple mail under preferences.  Also, never respond to spam. Replying or clicking the “Unsubscribe” link will only generate more spam, because they now know that the email address is valid. THEN…The… Read more →