Category: Video

Making Custom Annotations in YouTube

Video coupled with custom annotations is a marketing must.  If you want to get people to visit your website, video is an excellent medium to choose.  Uploading to YouTube is a given because that is where the eyes are.  YouTube also offers custom annotations which will allow you to make clickable links within your video.  The latest addition by YouTube is a new… Read more →

Probing before production

There’s many steps to producing a compelling video.  The very first step you take should be to ask yourself why you are making the video.  The answers to this question and the ones below will determine a lot of factors. If you selling services or a product, you’ll need to keep the length under two minutes.  Perhaps you are making a video to inspire people… Read more →

Ads in Motion…Facebook’s Video and Carousel Ads

Recently, you may have learned about a new product or service by viewing a video or carousel ad on Facebook.  The purpose of these visually appealing ads is to grab your eye and bring your business to life. Statistics have proven that images, especially video, increase conversion by 46%. Let’s face it…it’s working. Statistics have proven that images, especially video, increase conversion by 46%.… Read more →

Ask for the 1-minute version

When you are thinking of your final video project, remember that separate segments from your video can be isolated as a stand-alone video, or longer video projects can be edited down to 1-minute for marketing purposes.  Delivering both versions of a project is easy and adds minimal editing time. 1-minute videos are great for sales and social media platforms.  Facebook, Twitter… Read more →

Carabasi Chiropractic Testimonials

Chiropractic is a natural form of health care that uses spinal adjustments to correct these misalignments and restore proper function to the nervous system, helping your body to heal naturally. Chiropractic doesn’t use drugs or surgery.  The testimonial is the most powerful form of advertising.  Because you can’t argue with results.  Whether you believe in it’s ability to heal the… Read more →

WRITING FOR VIDEO

Contributed by Hallie Wynn “Why should I hire a writer for my video? I have a website and brochures, why do I need to spend any more money to have someone else write any more?” Well written copy is a powerful weapon in any business’ arsenal, it is often the first important impression your clients have of your business. Sure,… Read more →